Anderson And Niven Become NRHA Corporate Partners

For Immediate Release – September 10, 2020 – Oklahoma City, Oklahoma – The National Reining Horse Association (NRHA) welcomes Tim Anderson and Kim Niven as first-time NRHA Corporate Partners. Carrying a torch for the sport of reining for the last 15 years, Anderson and Niven first dipped their toes into the NRHA arena in 2005.

“We were both involved with horses growing up and then off and on ever since,” said Anderson who’s owned and operated a livestock feed business in northeast South Dakota for 32 years. “We weren’t involved with NRHA as more than just owners and exhibitors until about 7 years ago.”

Eventually, Anderson got involved with the NRHA Board by way of the Reining Horse Foundation (RHF). He is currently the RHF President and chair of the RHF’s Dale Wilkinson Memorial Crisis Fund committee. Anderson and Niven provide unrestricted, annual contributions to RHF as Reiners Club Champions and have been continuous donors for Sliders’ Night Out, a significant fundraiser for the nonprofit.

Both Anderson and Niven were instrumental in rejuvenating the Arizona Reining Horse Association. The couple splits their time between their life-long home in South Dakota and their reining horse home in Scottsdale, Arizona.

Two years ago, Anderson and Niven became the official sponsors of the video runs produced by Equine Promotion at both the NRHA Futurity and NRHA Derby presented by Markel. Their sponsorship provides exhibitors at each event with a digital copy of their run from the show. The couple will continue sponsoring the video runs at these events but have now upped the ante by becoming NRHA Corporate Partners.

“This summer we decided we wanted to show our support for NRHA by becoming corporate partners,” Anderson said. “Being involved with NRHA has been a lot of fun and we’ve had a lot of good times with the group.”

Anderson and Niven are also some of the primary, founding members who helped kick off the 2020 NRHA Futurity Challenge. Seeing a need to increase the purse at one of NRHA’s largest events a task force was formed, and work began immediately to increase the prize money across all levels of the NRHA Futurity. Get more details about this group here.

Both Anderson and Niven enjoy horses and reining is an exciting event for them. They have enjoyed success as breeders and owners, and Niven has amassed a strong record in the show pen as an NRHA non pro.

“As a past sponsor of NRHA and long-time champion of the Reining Horse Foundation (RHF), Anderson and Niven have continually raised their level of involvement with NRHA,” said Sammi Miller, NRHA Senior Director of Corporate Relations & Communications. “We are proud to announce NRHA’s corporate partnership with Tim Anderson and Kim Niven!”

Kyle Zanetti Trailers Joins NRHA as a Trailer Sponsor

For Immediate Release – March 4, 2020 – Oklahoma City, Oklahoma – The National Reining Horse Association (NRHA) is proud to welcome Kyle Zanetti Trailers of Weatherford, Texas, as an NRHA Corporate Partner. The family-owned trailer manufacturing and repair company provides high-quality products and top-notch customer service to the equine industry.

Zanetti joins the association in 2020 as the official trailer of NRHA. They will sponsor the trailers awarded during the NRHA Derby and NRHA Futurity. Both the Level 4 (L4) Non Pro and Open champions will drive away with their very own Kyle Zanetti Trailer to use for 365 days.

With over 25 years of experience, Zanetti specializes in all things trailers: repairs, consignments, rebuilds, and custom manufacturing. Customers can rest assured they are driving away with a superior product from Zanetti. As a one-stop-shop, there is no need to go anywhere but Zanetti.

“It’s an honor and privilege to partner with a great association such as NRHA,” said owner and founder Kyle Zanetti. “We’re committed to providing a safe mode of transportation for these amazing equine athletes. Whether we build a custom trailer, customize your current trailer, or keep up with your routine maintenance, Kyle Zanetti Trailers is your one-stop trailer shop.”

This sponsorship arrives just in time for 2020 NRHA Derby presented by Markel as competitors get excited about the Oklahoma City event coming up in June. Horse-and-rider combinations from across the nation, and around the globe, will vie for the right to use the elite trailers provided by Kyle Zanetti and his family.

“Kyle Zanetti Trailers is in the business of manufacturing the best custom trailers within the reining industry,” said Sammi Miller, senior director of corporate relations & communications at NRHA. Developing a partnership with a dedicated industry builder like Kyle Zanetti Trailers is a positive move for NRHA events and our members.”

Stop by the Kyle Zanetti Trailers shop in Weatherford, Texas, to make your trailer dreams a reality. Learn more about Zanetti by visiting their website at

CINCH Jeans & Shirts Renews Partnership with NRHA

For Immediate Release – February 28, 2020 – Oklahoma City, Oklahoma – CINCH Jeans & Shirts is returning as a Corporate Partner with the National Reining Horse Association (NRHA) in 2020. CINCH is a long-time supporter of the NRHA and its members.

An industry leader in work-ready denim, reining enthusiasts will be hard-pressed to find a brand more prevalent than CINCH in the industry. Producing both jeans and shirts for the Western way of life since 1996, CINCH brings high-quality products to the ranch and arena that harbor a strong work ethic.

For the last 23 years, CINCH and NRHA have gone hand in hand. The member-driven association and customer-centered company share common values when it comes to raising the standards on quality and service. The motto “Lead, Don’t Follow®.” speaks to the unique patterns commonly associated with CINCH, but is also synonymous with a fit and feel suitable for every aspect of ranch life.

“We are thrilled to be renewing our long-term partnership with NRHA,” said Jessica Wahlert, marketing manager for Miller International, the parent company of CINCH Jeans & Shirts. “This has become a premier partnership of ours over the years, and we are truly proud to be associated with NRHA. We plan to continue integrating our goals with NRHA’s to grow and support the industry that supports us.”

Not only has CINCH been an avid supporter of the association and various equine professionals, the company has also taken an interest in the National Reining Horse Youth Association (NRHyA), regional affiliates, and major reining events.

“NRHA’s continued partnership with Miller International will be celebrating 25 years soon,” said Sammi Miller, NRHA senior director of corporate relations & communications. “The amount of support shown by CINCH over the years for NRHA’s evolving programs only continues to grow. Our renewed partnership is an honor and a proud moment for NRHA.”

Outfitting reiners since 1997, NRHA members and professionals regularly enter the arena wearing products from CINCH and its sister companies—Cruel Girl and Miller Ranch by CINCH. To find your next arena-ready shirt and jeans, visit

MS Diamonds TX Amps Up Involvement at the NRHA Futurity

For Immediate Release – October 10, 2019 – Oklahoma City, Oklahoma – MS Diamonds TX by Sleipnir has renewed its corporate partnership with the National Reining Horse Association (NRHA) and added another level of dedication through a new sponsorship.

As NRHA’s official diamond jeweler, MS Diamonds TX has provided a uniquely crafted commemorative ring for both the NRHA Level 4 Open Futurity Champion and the owner of the winning horse since 2016. Now, they’ve increased their continued commitment by sponsoring the Level 4 Open Finals at the 2019 NRHA Futurity. Additionally, MS Diamonds TX will provide specially crafted pins for the owners of all the horses competing in the Level 4 Open Finals.

“The past three years have been a thrill,” said Oded Fein of MS Diamonds TX by Sleipnir. “Being able to create a Championship Ring for the NRHA Level 4 Open Futurity Champion and owner of the winning horse was a dream come true and has added even more prestige to the biggest reining event in the world.”

With the additional title sponsorship of the Level 4 Open Finals, MS Diamonds TX will now expand their impact in the reining realm even further.

“Oded Fein’s passion for the sport of reining shows through his sponsorship of the NRHA MS Diamonds TX Level 4 Open Futurity Finals and his creation of the NRHA Level 4 Open Champion Rings,” said Sammi Miller, NRHA Senior Director of Corporate Relations & Communications. “NRHA’s renewed partnership with MS Diamonds TX by Sleipnir is a proud moment for NRHA.”

“Joining the list of NRHA Corporate Partners made us proud and sponsoring the Level 4 Open Futurity Finals is an honor,” Fein said. “Our motto is ‘earning your trust, carat by carat,’ and I would like to thank NRHA for trusting us once again.”

The MS Diamonds TX Level 4 Open Futurity Finals will take place on the final evening of the 2019 NRHA Futurity, which runs November 28–December 7 at State Fair Park in Oklahoma City.

MS Diamonds TX by Sleipnir is an international manufacturer that retains a vast inventory of diamonds cut and polished at the highest standards of craftsmanship. For more information about MS Diamonds TX, visit

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Cardinal Reining Horses Continues to Help Reining Grow Globally Through Partnership With NRHA

For Immediate Release – August 12, 2019 – Oklahoma City, Oklahoma – The National Reining Horse Association (NRHA) is pleased to announce that Cardinal Reining Horses has renewed its contract as an NRHA Corporate Partner. Through its partnership with NRHA, Cardinal Reining Horses strives to expand the sport of reining on a global scale.

Located on 200 lush acres in Aubrey, Texas, Cardinal Reining Horses is a premier operation, quickly moving to the forefront of the performance horse industry. Formerly known as Green Valley Ranch, the facility was purchased in the summer of 2013 by Brazilian native João Marcos, who currently serves on the NRHA Board of Directors.

“Becoming a Corporate Partner with NRHA was the best decision I’ve made for my business,” Marcos said. “It has helped me make Cardinal Reining Horses one of the most well-known ranches in the world. We’re excited to continue our relationship with NRHA to develop the sport of reining on a worldwide basis.”

Cardinal Reining Horses features a spacious covered arena, a first-class show barn, over 200 total stalls, and a state-of-the-art breeding facility. Cardinal Reining Horses produces top-level equine athletes thanks to an outstanding broodmare band, including:

  • Dun It For Chex (2018 NRHA Hall of Fame Inductee and second dam on the NRHA Million Dollar Dam list with over $1,003,100 in progeny earnings) by NRHA Hall of Fame Inductee and NRHA Six Million Dollar Sire Hollywood Dun It.
  • Mifs Doll (NRHA Lifetime Earnings [LTE] of more than $25,000 and offspring earnings of more than $411,600) by 1994 NRHA Futurity Open Reserve Champion Mifillena.
  • Wind Her Up Chic (NRHA LTE of more than $102,700 and offspring earnings of more than $294,000) by NRHA Hall of Fame Inductee and NRHA Six Million Dollar Sire Smart Chic Olena.
  • Shining Survivor (NRHA offspring earnings of more than $146,500) by NRHA Hall of Fame inductee and NRHA Four Million Dollar Sire Shining Spark.
  • Madeof Pure Spangled (NRHA LTE of nearly $41,000) by Star Spangled Whiz.
  • Watch My Guns by NRHA Hall of Fame Inductee and NRHA Eleven Million Dollar Sire Gunner.

Cardinal Reining Horses also promotes multiple accomplished stallions, including Inferno 66, Dun It For Whizkey, Gunner Dun It Again, Snap Dun The Bases, Tricked Out Spook, Yellow Jersey, and Custom Made Gun. Additionally, NRHA Professional and Million Dollar Rider Franco Bertolani currently trains at Cardinal Reining Horses, riding leading horses such as Cardinal’s own Dun It For Whizkey and several up-and-coming performers.

“A renewed partnership with Cardinal Reining Horses and João Marcos is much to be celebrated,” said Sammi Miller, NRHA Senior Director of Corporate Relations and Communications. “João’s involvement with NRHA on a global level helps grow our sport internationally. We’re proud to continue working with João and everyone at Cardinal Reining Horses.”